Free tool · runs in your browser
TikTok engagement rate calculator
TikTok engagement rate is the likes, comments, shares and saves a video earns as a percentage of its views, or of the account’s followers. Enter one video’s numbers, or totals across several, and the calculator gives both rates. It is free and runs in your browser.
- By followers
- —
- (likes + comments + shares + saves) ÷ posts ÷ followers × 100
- By views
- —
- (likes + comments + shares + saves) ÷ views × 100
How to calculate TikTok engagement rate
- Note each video’s views, likes, comments, shares and saves.
- Add up the likes, comments, shares and saves.
- For the rate by views, divide by the videos’ total views and multiply by 100.
- For the rate by followers, divide by the number of videos and by the account’s followers, then multiply by 100.
Why TikTok is usually measured by views
TikTok shows videos to people who don’t follow the account, so one video’s views can sit far above or below the follower count. The rate by views compares each video with the audience that actually saw it.
Common questions
How do you calculate engagement rate on TikTok?
Add up the likes, comments, shares and saves on the videos, divide by their total views, and multiply by 100. For the rate by followers, divide by the number of videos and the account’s followers instead.
Do saves count on TikTok?
Yes: saves, which TikTok also calls favorites, are an interaction like likes, comments and shares.
Is the engagement rate calculator free?
Yes. There is no sign-up, and the numbers you enter stay in your browser: nothing is sent to Oneirosea or anyone else.
Can I check any account’s engagement automatically?
Yes, with Oneirosea. Name a public account and it reads its recent posts, works out its engagement, and finds the posts that beat its usual numbers, in one prompt.
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